“crazy about chocolate, serious about people” While walking around London looking for research I stumbled into an experiential marketing technique that blew me away. I’ve been talking about it for weeks since, Tony’s Chocoloney was born through my own selfishness, simply by suggesting a freebee. The storefront was simple in neon signs ‘free chocolate’, when […]
Having spent my whole childhood on YouTube looking for inspiration and following influencers, I found that recently as I have grown more aware of the backing on each influencer and the way in which they have to be transparent to their audience and how exactly they earn money is based on those consumers, my opinion […]
“THERE ARE NO RULES” I spent a week allowing myself to lack creativity and settle into a creative funk, then I decided to pick up this book and give it a chance. I had flicked through it previously enjoying the visuals but not really expecting anything deeper than that. Yet looking at a fresh perspective […]
Flicking back over the pages I thought about time and time again after reading Hegarty on creativity, there are no rules I always ended up looking at pages 42-44. On these pages he’s talking about his past work in advertising, I think I found this specifically interesting as that’s a future career goal for me, I’ve […]
After sitting down and watching the documentary I found myself surprised about how quickly a project can go down hill even with so many people involved. there’s the saying.. “too many cooks spoil the broth” and In this case that was 100% evident. having a vision and having the support to achieve it is valuable […]
If you have an interest in business or just like to be nosy, check out FYRE on Netflix, unbelievable outcome and a great watch!
when do you see them? In magazines On Instagram On tv On websites Generally across all social media platforms It’s safe to say that body image has become a huge part in society. whether that is a good thing is yet to be decided… I would argue that on average the person in the […]
If you want to read me go on a little rant about small boobies then you’re in the right place I guess. heres me trying to take the conversation away from the vs show but suggest an alternative way of thinking about online impressions.
Can two brands selling the same products portray two completely different aesthetics? The answer is a big resounding yes, looking at soap and glory and Aesop in todays seminar was an eye opener in terms of acknowledging how important the presentation of a product is in terms of the audience it attracts and the general […]